Shavel Pope, better known by his stage name Guce (acronym for Gangster Under Construction Experience), also known as Gucey Guce Doe Boy, is an American rapper from San Francisco. He is the leader of hip hop group Bully's Wit Fullys, which includes Messy Marv & Killa Tay, and a member of another group, Tha Mobaloti, which includes Boo Banger & Kapone Milleon. Guce owns a label called Git Paid Entertainment, founded in 1996, which includes rappers Arrangatangang, Cluch, Grownup, Jett, Killa Keise (aka Keise, who was shot and killed in November 2011), Munp, Pgizoo, Young Droop, Young Jun3 (aka Youn Jun Three) & Yung Naz, Guce is also a member of Kings of Cali, a San Francisco motorcycle group